Pay attention to the companies that donate year-round—not just during Pride Month.
This June, many of our favorite brands are rolling out special lines in celebration of Pride Month. While it’s wise to be mindful of any potential "rainbow-washing," many are giving back to the community they are honoring. Here, we’ve rounded up the items we love from the brands that support nonprofits focused on the wellbeing and basic human rights of LGBTQ+ people.
Dr. Martens donates year-round to The Trevor Project, a nonprofit organization that focuses on suicide prevention among LGBTQ+ youth by providing resources, counselors, and guidance. This year, the brand has pledged to donate $200,000 to the organization with its new, limited-edition 1461 oxford serving as a tribute to its alliance with the community. Dr. Martens has also launched Pride Generations, a conversation series featuring Lady Phyll, the co-founder of London Black Pride, and Lucia Blayke, the founder of London Trans+ Pride.
Pura Vida’s Pride collection includes delightful rainbow bracelets and anklets. They have pledged to donate 5 percent of the purchase price for every Pride item sold, with a minimum donation of $25,000 to The Trevor Project.
Available beginning on June 5, Hotel Lobby Candle's HLC Pride candle has been two years in the making from founder Lindsay Silberman. Alongside a guaranteed donation of $25,000 from the brand, $5 from the sale of each limited-edition Pride candle will be donated to Family Equality—"a non-profit that supports LGBTQ+ families and those who wish to form them." The candle, inspired by a fun hotel penthouse after-party, features fruity notes of exotic citrus, fresh raspberry, and white musk.
Ugg has launched a cozy line of colorful slides and socks, accompanied by a campaign starring writer, performance artist, and activist Alok. In celebration of Pride Month, they have also pledged $125,000 to The Trevor Project.
This month, Harry’s has launched a special-edition shave set with packaging designed by artist Ohni Lisle. One-hundred percent of the profits from this set will be donated to The Trevor Project.
TENTHOUSANDTHINGS and Greenwich St. Jewelers have teamed up to create this stunning, special-edition Ethiopian opal Chiclet necklace. Twenty-five percent of the proceeds from this piece will be donated to SAGE, an organization that provides support for LGBTQ+ elders.
Another year-round supporter of LGBTQ+ NGO's, Calvin Klein has pledged to donate $400,000 split across various organizations in 2022, including The Trevor Project, PFLAG, and ILGA World. Their Pride campaign features icons like John Waters and Snail Mail as well as team members of The Trevor Project. Calvin Klein underwear is a classic, so we’re going with this color five-pack.
This year, North Face has pledged to donate $100,000 to Brave Trails, a nonprofit that supports LGBTQ+ youth through wilderness camps and leadership programs. This raincoat is super cute and perfect to wear on rainy days.
Founded by two queer women, ARSN continues its support of the LGBTQ+ community by donating 10 percent of sales in June to the It Gets Better Project and Ali Forney Center. We love this statement necklace for a night out!
A fun makeup look is essential to any Pride celebration, and Beauty Bay’s sparkly liquid eyeshadows are up for the task. One-hundred percent of net proceeds from the brand's Pride collection will be donated to Switchboard, an information and support helpline for the LGBTQ+ community.
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